Are you building your own brand or pursuing a career in Digital Marketing?
BUSINESS BRANDING FOR SUCCESS
As entrepreneurs and marketers, one of the biggest challenges we face is creating a brand that would attract customers.
Your brand carries a huge weight that it could decide the future of your company. That's why it's important to use this to your advantage and resonate with your customers by introducing what you value and why they should value your brand. This book will help you on how to find your own value, and craft if around that why.
Chapter 1 - Branding Essentials
Chapter 2 - Branding Basics
Chapter 3 - Target Audience
Chapter 4 - Logos
Chapter 5 - Brand Name Acknowledgment
Chapter 6 - Competition
Chapter 7 - Brand Development
Chapter 8 - Establishing Company Identification
Chapter 9 - Media Consideration
Chapter 10 - The One-upmanship
Chapter 11 - Brand Name Support
Chapter 12 - End Notes